INNOVATE™ South Africa

We partner with entrepreneurs across Africa who are experts in their fields, supporting them in an enabling, energising collaborative environment. We have partnered with agencies that operate independently and have their own P&L, however, our philosophy is built on principles of seamless collaboration. As such our solutions are agnostic and...

Google’s mission is to organise the world’s information and make it universally accessible and useful with a firm commitment to improving people’s lives with technology. Africa is a hub of innovation and innovative uses of technology. As a land of opportunity, Africans can shape and solve the challenges they face...

In a world where data has become the currency of our supposed future resulting in valuations of businesses from zero to billions within a relatively short while, you need to ask yourself this question; How am I benefitting from the data-sets I have in my business, if at all? And...

Young girls can dare to dream big and aspire to greatness. Rene Naylor has 130 caps as part of the Springbok Rugby’s medical and management team. While Naylor is a physiotherapist, she is also a motivational speaker taking her story to girls and boys from all walks of life in...

Mahlako a Phahla, founded by sisters Makole Mupita and Meta Mhlarhi, is named after our mother Mahlako to pay homage to her pioneering and entrepreneurial spirit in building a successful family business at a time when it was difficult for many black people to do so.   Mahlako is an...

A Heavy Chef is someone that speaks authoritatively about a specific subject because they have vast experience in that area. Some of our Heavy Chefs are not internationally known but still making a notable impact in their spaces, or who’s been performing notable work in the background. It is someone...

We look after the engine of your business because your people are what makes a difference. We help our clients to improve their performance and accelerate their growth by having a holistic view of their business and finding unique solutions customised for their environment. We have outstanding People Management capabilities...

Joe Public was established in Cape Town in 1998 by Gareth Leck and Pepe Marais. They opened the agency’s doors to the public with something completely new, Take-Away Advertising. This revolutionary model allowed hungry clients to order an ad off a menu with a price list, making Joe Public a...

Where do brands and marketers look to understand middle-class consumers go to find actionable, realistic, useful data? That was the question the team at WhyFive Insights asked almost a decade ago when they launched a unique annual survey and data set called BrandMapp. “We were working in media at the...

When Tara Turkington, CEO of marketing agency Flow Communications, was asked to arrange a visit for a few people to South Africa, nobody realised it was the genesis of something remarkable. Flow Travel organises exciting, immersive trips for small groups to wherever our guests lead us. We like to do...

The hardy spekboom is considered a pioneer species within the Karoo thicket biome. This means that the plant itself can assist in the regeneration of the indigenous brush, with many other species benefitting from its shade and the nutrients it brings into the soil. As a succulent, spekboom is the...

I TRAVELLED TO ANFIELD JUST BEFORE THE HARD LOCKDOWN. I’M A HUGE LIVERPOOL FAN AND WANTED TO WATCH THE TEAM PLAY AT HOME BEFORE THEY WON THE LEAGUE, WHICH – FORTUNATELY – THEY DID. SO I RETURNED HOME ON A HIGH, BUT THEN GLOBAL AND LOCAL SPORT CAME TO A...

Just over eight years ago the founder of YIEDI, Jayshree Naidoo and Jay Naidoo her business and life partner, sat across from a branding expert and outlined the vision for the company. They went on to describe a model that they had created, it was still drawn on a napkin...

It all began with a visit to the Masiphumelele township in Cape Town, in 1999, when John and Carol Thompson from the US, were holidaying in South Africa, and ventured inside what was previously known as ‘’Site 5’’. Like most townships in South Africa, Masi (short for Masiphumelele) was established...

Kindness is the only thing that mattersSouth Africa’s news feeds are filled with hard news, stories of murder, corruption, robberies, and failing state-owned enterprises. Is there a space for good news – and do South Africans have an appetite for it? Brent Lindeque founded the Good Things Guy on 1...

Let’s start at the beginningBack in 2009, Programmatic ad buying was in its infancy locally, despite its success being celebrated internationally. This spurred on the birth of Mark1, a company that would go on to pioneer technology and data-driven media buying in the South African market. Fast forward to 2020,...

Global e-Talent Pty Ltd (GeT) is a young Sandton, Johannesburg-based talent search, placement, and onboarding firm. It partners with both private and public organisations, to meet their talent acquisition needs and that such talent is adequately integrated into their business. Behind the conventional recruitment agency, behind it sits a very...

Shout-It-Now (Shout) is an innovative social enterprise, empowering youth to own their sexuality. We concentrate on hard to reach communities; we go to the places where they are, provide services they want, in such a way that they choose to keep coming back. We are a local South African organisation...

Untapped potential: a breeding ground for innovation and disruption. South Africa is overflowing with infinite talent. Unlocking their potential means unlocking opportunities. Millennials are excelling by themselves and for themselves. South Africa’s students and junior talent are the very essence of untapped potential. They are breaking down barriers. Alexa Georga...

Why are there so many books about Steve Jobs, Elon Musk and Jeff Bezos in online book stores and libraries, but so few of the innovators redefining Africa? “All you have to do is Google an African innovator and almost nothing pops up,” says researcher Nnamdi Oranye, who is also...

We at CTRL have a mission and vision for the future we want to create with everyone. We believe that robots of all shapes and sizes will be key to the physical automation revolution in every part of our society. CTRL Robotics was founded by three people determined to develop...